Connect Instagram to HubSpot
Turn Instagram DMs into qualified HubSpot contacts, so a busy inbox stops swallowing your leads. See the flow, then I build it.
To send Instagram DMs into HubSpot automatically: when a direct message arrives, an AI reads it, decides if it is a sales lead, a question or a complaint, and creates or updates the contact in HubSpot with that note. The leads buried in your DMs land in your pipeline. I build it with the Instagram API, Claude, and your HubSpot.
Build your automation
Tap an app above, or load an example.
✓ Complete flow
It's a way to picture your automation. I build the real thing with n8n, Claude and the apps you already use.
What you can capture
DMs to leads
A buying-intent message becomes a contact with a short summary, ready for a real reply.
Comments
A comment that asks about price or stock gets logged so it never disappears down the feed.
Story replies
Replies to a launch or promo land as contacts you can follow up while interest is high.
How I build it
It runs on the official Instagram API, Claude (the AI that reads each message and decides what it is), and your HubSpot. No scraping, no auto-DM tools that risk the account. Your contacts and conversations stay in your own HubSpot.
Related
Other connections: WhatsApp to HubSpot · Shopify to Klaviyo. Or open the full flow builder.